Luxury fashion house CEO Mark Langer strives to blend inspiration and transaction

For German luxury fashion house Hugo Boss, its fashion show at Tank Shanghai on Oct 18, a Friday, was more about showcasing its new collection than anything else. It was a resounding statement of the brand’s commitment to the Chinese market, said the company’s CEO Mark Langer.

“We have a very special connection with Shanghai. The first store we ever opened in China was here, along the Bund. Shanghai is the city where it all started,” he said in an exclusive interview at The Middle House, a luxury hotel in downtown Shanghai.

Millennials show Hugo who's Boss



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